Wade College's marketing and management with concentration in retail and wholesale management program prepares students with the skills needed to develop, present, manage, and promote goods and services to consumers in today's dynamic global marketplace.
In the wholesale and retail management concentration, real-world coursework and hands-on projects give students the ability to develop their knowledge of trend forecasting, consumer analytics, product development and manufacturing, market analysis, consumer studies, buying and planning, e-commerce, wholesale and retail strategies, and the distribution of products to various market channels.
Additional courses taught by industry-experts ensure a strong business foundation with coursework in accounting, finance, marketing, management, business law, entrepreneurship, branding, and global business.
LAUNCH YOUR CAREER AS A:
- Buyer
- Brand Manager
- Marketing Coordinator
- Omni Channel Manager
- Account Executive
- Purchasing Agent
- Digital Marketing Specialist
- Social Media Marketing Coordinator
RECENT GRADUATE EMPLOYERS INCLUDE
- Bioworld Merchandising
- Neiman Marcus Group
- BuddyLove
- Petmate
- Birchbox
- JCPenney
- Andra Group
- The Michaels Companies, Inc
DID YOU KNOW?
- As a student, you'll have access to leading industry resources like WGSN and WWD.
- Wade College partners with a wide range of showrooms and exhibitors at the Dallas Market Center, so our students start gaining valuable industry experience before they graduate.
Associate of Science Degree Program
General Education
AS | ARTS 1301 | Art Appreciation I |
AS | ENGL 1301 | Composition I |
AS | MATH 1332 | Contemporary Mathematics I |
AS | PSYC 2301 | Psychology I |
AS | SPCH 1311 | Introduction to Communication |
Core Curriculum
AS | BCIS 1305 | Business Computer Applications |
AS | BUSI 1301 | Business Principles |
AS | SUCC 0075 | Career and Life Planning |
AS | SUCC 0099 | Portfolio Design and Presentation I |
Major Courses
AS | ARTS 2313 | Digital Image Manipulation |
AS | ARTS 2314 | Computer Illustration |
AS | ARTS 2370 | Desktop Publishing |
AS | BUSI 1311 | Sales and Promotion |
AS | GRPH 2377 | Web Design Basics |
AS | HECO 1320 | Textiles |
AS | MGMT 2370 | Principles of Management |
AS | MRKT 1377 | Fundamentals of Digital and Social Media Marketing |
AS | MRKT 1379 | Fundamentals of Product Lifecycle |
AS | MRKT 2370 | Principles of Marketing |
AS | MRKT 2371 | Buying |
AS | MRKT 2372 | Introduction to E-Commerce |
AS | SUCC 1379 | Field Experience I |
Direct-Entry Bachelor of Science Degree Program
General Education
AS | ARTS 1301 | Art Appreciation I |
AS | ENGL 1301 | Composition I |
AS | MATH 1332 | Contemporary Mathematics I |
AS | PSYC 2301 | Psychology I |
AS | SPCH 1311 | Introduction to Communication |
BS | ARTS 2303 | Art Appreciation II |
BS | COMM 2315 | Public Speaking |
BS | ENGL 1302 | Composition II |
BS | MATH 1333 | Contemporary Mathematics II |
BS | PSYC 2303 | Psychology II |
Core Curriculum
AS | BCIS 1305 | Business Computer Applications |
AS | BUSI 1301 | Business Principles |
AS | SUCC 0075 | Career and Life Planning |
BS | BUSI 2301 | Business Law I |
BS | BUSI 2374 | Principles of Accounting and Finance |
BS | SUCC 0199 | Portfolio Design and Presentation II |
Major Courses
AS | ARTS 2313 | Digital Image Manipulation |
AS | ARTS 2314 | Computer Illustration |
AS | ARTS 2370 | Desktop Publishing |
AS | BUSI 1311 | Sales and Promotion |
AS | GRPH 2377 | Web Design Basics |
AS | HECO 1320 | Textiles |
AS | MGMT 2370 | Principles of Management |
AS | MRKT 1377 | Fundamentals of Digital and Social Media Marketing |
AS | MRKT 1379 | Fundamentals of Product Lifecycle |
AS | MRKT 2370 | Principles of Marketing |
AS | MRKT 2371 | Buying |
AS | MRKT 2372 | Introduction to E-Commerce |
AS | SUCC 1379 | Field Experience I |
BS | BUSI 2375 | Entrepreneurship |
BS | BUSI 2377 | Global Business |
BS | ELEC 2301 | Elective |
BS | ELEC 2302 | Elective |
BS | MGMT 2375 | Human Resources Management |
BS | MGMT 2379 | Merchandise Buying, Planning, and Control |
BS | MRKT 2373 | Consumer Behavior |
BS | MRKT 2374 | Digital Marketing |
BS | MRKT 2375 | Trend Forecasting |
BS | MRKT 2376 | Social Media Marketing |
BS | MRKT 2377 | Branding |
BS | MRKT 2378 | Product Development and Manufacturing |
BS | SUCC 2377 | Field Experience II |
Post-Associate Bachelorof Science Degree Program
General Education
BS | ARTS 2303 | Art Appreciation II |
BS | COMM 2315 | Public Speaking |
BS | ENGL 1302 | Composition II |
BS | MATH 1333 | Contemporary Mathematics II |
BS | PSYC 2303 | Psychology II |
Core Curriculum
BS | BUSI 2301 | Business Law I |
BS | BUSI 2374 | Principles of Accounting and Finance |
BS | SUCC 0199 | Portfolio Design and Presentation II |
Major Courses
BS | BUSI 2375 | Entrepreneurship |
BS | BUSI 2377 | Global Business |
BS | ELEC 2301 | Elective |
BS | ELEC 2302 | Elective |
BS | MGMT 2375 | Human Resources Management |
BS | MGMT 2379 | Merchandise Buying, Planning, and Control |
BS | MRKT 2373 | Consumer Behavior |
BS | MRKT 2374 | Digital Marketing |
BS | MRKT 2375 | Trend Forecasting |
BS | MRKT 2376 | Social Media Marketing |
BS | MRKT 2377 | Branding |
BS | MRKT 2378 | Product Development and Manufacturing |
BS | SUCC 2377 | Field Experience II |